Whether you’re early in EXIM (Export–Import) or have already completed your first shipment, you’ve likely realised this isn’t a typical business. It’s a marathon, not a sprint—success favours the long-term player (a true “stayer”).
Endurance and disciplined capital (investment) matter. It’s still trading, just across borders. Because the import export cycle is longer and rarely a one-person job, the way to win is step-by-step, in the right sequence. As your companion, ImpEx Genie brings practical experience, ready-to-use assets, tools and clear guidance so you can make confident moves—one solid step at a time.
1. Market Research
– Measure demand, price bands, regulations, and buyer expectations by country.
– Build a product–market–country shortlist with clear go/no-go criteria.
2. Business Setup
– Register the right entity, get IEC, and open export-ready bank accounts.
– Set up taxation, compliance, and essential policies without confusion.
3. Marketing
– Create export-grade product sheets, website, and credibility signals.
– Match your message to buyer pains; prove quality, capacity, and reliability.
4. Buyer Finding
– Assemble a verified buyer list from directories, fairs, and real inbound signals.
– Prioritize by intent and run steady outreach with simple follow-ups.
5. Buyer Negotiation
– Quote with clear delivery and payment terms and a minimum order size.
– Protect margin using landed-cost math and structured concessions.
6. Logistics & Ops
– Lock freight, insurance, and customs documentation with reliable partners.
– Track shipments, QC, and timelines to prevent delays and penalties.
7. Eliminating Risks
– Screen buyers and suppliers to avoid scams and compliance issues.
– Use safe payment flows, sample checks, and simple contracts to limit exposure.
8. Scale Up Business
– Standardize SOPs, pricing, and quality to handle volume confidently.
– Add SKUs, channels, and repeat orders with data-led decisions.
9. Finding Coach
– Choose a proper coach with wins in your category and target markets.
– Seek EXIM (Export–Import) playbooks and accountability—not theory.
